Foot Traffic Data: The Missing Link in Retail’s Big Data Equation
By Ilya Podolyako, Member, The Working Group & Spencer Ware, CTP, Managing Director, Riveron
“Retail is dead.” Professionals hear this phrase so often that some start to believe it. The authors’ research confirms that change is taking place across the sector but suggests an element that can fuel growth: traffic.
Online retailers (e-coms) have been improving their user experience...
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Ilya Podolyako is a member of The Working Group and a director of 07161945, Inc., d/b/a Trinity Industries, a startup that helps stores count traffic. Previously, he worked in private equity and founded an exchange for loans. Podolyako learned finance at Colbeck Capital Management LLC. Before that, he practiced tax law, taught accounting, and clerked for Judge Joel Flaum on the 7th U.S. Circuit Court of Appeals. He graduated from Yale Law School and the University of Michigan.
Spencer M. Ware, CTP, is a managing director in New York with Riveron and leads the firm’s Retail Practice. Over his 20+ year career he has developed a broad restructuring expertise with a focus on retail. In 2022, the M&A Advisor named Ware the Turnaround Consultant of the Year. He has received numerous awards for his roles and his teams’ efforts, including for JC Penney’s, where he was an interim officer, and Eastern Mountain Sports, where he was CRO.
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